Your Reputation Is All You Have
Your good name, how people talk about you, what people say when discussing your product or service, that's really all you really have to offer the world.
But once a person's reputation has been tarnished, things are never the same. No amount of advertising, no blasting of coupons or offers, nothing much overcomes a negative reputation. Well, almost nothing.
The Cost of a Negative Review
Many businesses we have talked to are not aware that they even have any negative reviews written about them. Most businesses are aware of negative reviews but don't have any idea how to deal with them, and many of them deny that they actually cost them any customers. This is a serious mistake. Over 80% of people are adversely affected by negative reviews and have actually changed their minds . . .